Juan Martin - Pink Bourbon

Our coffee philosophy centers around clarity.

We value cleanliness and balance in every cup, and we hope the flavors you taste feel light, refined, and transparent.

With this commitment in mind, when we roast coffees processed through anaerobic fermentation,

we intentionally reduce the heat energy applied during roasting.

This approach prevents the coffee from developing overly sharp acidity or heavy, dark-toned flavors.

We hope you’ll enjoy it—

a roasting profile carefully designed specifically for anaerobic-processed coffees,

so that anyone can easily brew a clean, balanced, and truly clear cup.

About Juan Martín

Founded in 2018, Juan Martín is an experimental research farm dedicated to returning to the roots of coffee cultivation. Its mission is to explore, study, and share knowledge and experience with Colombian coffee farmers to improve production and processing techniques across the industry. The farm is named after Juan Martín, the first child of Julián Ruiz and Sara Porras. Beyond its symbolic value as a family name, it also marks the beginning of their journey in producing high-quality coffee.

To ensure consistent quality and rich flavor, every coffee variety grown at the farm undergoes strict evaluation. This helps refine cultivation and post-harvest techniques to produce the finest beans. In addition to its focus on quality, Juan Martín also contributes meaningfully to sustainability. The farm installed 488 solar panels in Popayán, generating 201.6 KWP of energy and reducing 105.3 tons of CO₂ emissions annually, equivalent to planting 421 trees.

Located in Sotará, Cauca, Colombia, between the Puracé and Sotará volcanoes, the farm sits in a region rich in natural resources and biodiversity. However, its unique geography, climate, and ecological conditions make coffee cultivation a significant challenge.

The farm is situated at an altitude of 2,050 meters. At this elevation, cooler temperatures slow down the growth of coffee plants and extend the maturation period of the beans—resulting in richer flavor profiles and enhanced sweetness. The volcanic soils are mineral-rich, and the cooler climate helps reduce pests and diseases.

Matching Nutrition to Each Variety

Before fertilization, the farm performs three types of analysis:

1. Soil analysis – to evaluate nutrient levels
2. Leaf analysis – to check the plant’s nutritional status
3. Chromatographic analysis – to examine relationships among minerals, organic matter, and soil microorganisms

Based on these findings, they determine the precise needs of the soil and plants. The farm grows 10 different coffee varieties, each requiring a tailored nutritional approach.

Fertilization is done four times a year, with adjustments based on the specific needs of each plant. The fertilizers are a carefully blended mix of macro-elements (nitrogen, phosphorus, potassium) and micro-elements (zinc, iron, boron, magnesium) to support balanced growth. The type and quantity of fertilizer are determined by the plant variety and its growth stage.

Rainfall patterns are also factored in—insufficient rain can reduce the effectiveness of fertilization, while excess rain can cause nutrient leaching. Thus, environmental conditions are crucial for efficient nutrient absorption and healthy plant development.